The core belief of my experiences is that the most significant and ultimate attraction of Guadalajara is its people.

Born and raised in Guadalajara, I went into tourism studies after living in Canada and New Zealand with the purpose of making the history and culture of my country visible to the world, thus helping to change the image of Mexico that is often portrayed by the media.

With that goal in mind, I would like to provide you with an authentically local experience that allows you to immerse in the daily life of the community by walking through the most emblematic neighborhoods, markets and plazas, while engaging directly with the local inhabitants of Guadalajara.

Whether a family with children, a couple, a group of friends, a business person or a solo backpacker, my tours are highly flexible and easily adaptable to meet your specific needs.

My hope is that, by the end of the day, you will have created an emotional bond with the people of Guadalajara and broadened your perspective on Mexican society.

7 years working as a tour guide. I hold a bachelor's degree in tourism and a master's degree in social studies from the University of Guadalajara.

I learned to speak English while living in cities like Auckland, New Zealand; Vancouver, Canada; and Asheville, USA.

I have published academic papers and book chapters on tourism, indigenous shamanism, and the role of cultural heritage in promoting local economic development.

I've appeared on Public Broadcasting Service (PBS) in the US as part of the show 100 Days, Drinks, Dishes and Destinations.

I am not a driver-guide, I'm only a guide but I will arrange for a licensed driver and a car for our tour.

Welcome to Guadalajara! I created this experience to introduce travelers to the city where I was born and raised.

More than a regular tour I'd like to provide you with a thoughtful progression through the city, with an emphasis on history, architecture and food.

By navigating the local market, the main public plazas and the historic neighborhoods you will become immersed in the city's vibrant culture.

Get ready to discover the architecture of the plazas at a comfortable pace while being led through a detailed narration of the city's intriguing anecdotes and fascinating insights.

You will also get to embark on a culinary journey at local shops and market stand that only the locals know about (flexible options for every dietary need). 

By the end of this fully immersive cultural experience, you’ll gain a deeper understanding of Guadalajara and Mexico’s past, present, and future.

Guadalajara History, Food and Architecture: Private Half-Day Tour

As a native Guadalajaran, I'm passionate about sharing my city's hidden gems and iconic sights. I'll take you beyond the tourist spots to discover the city's secret treasures, stunning architecture, and delicious flavors – all through a local's lens.

Exploring the old and modern sides of the city you will embark on a journey through time and discover Guadalajara's true essence.

Get ready to explore iconic plazas, vibrant markets, and charming neighborhoods at your own pace, learning about the region's complex history and rich cultural heritage. 

Culminate your journey at Mercado Libertad, Latin America's largest indoor market. Explore its three floors bursting with sights, sounds, and enticing aromas. Be prepared for a sensory overload of colorful crafts, fresh produce, and delicious food stalls, a fully-immersive experience of engagement with Guadalajara's working-class culture.

Guadalajara Private Half-Day Tour with transportation

Embark on a journey through the heart of Jalisco, where history meets agave magic! Explore the Tequila Valley, a UNESCO World Heritage Site, and uncover the secrets behind Mexico's iconic spirit.

Unearth Ancient Wonders: Delve into the mysteries of the Guachimontones pyramids, a testament to the ingenuity of pre-Hispanic cultures.

From Field to Flask: Witness the agave fields firsthand and learn the artisanal process of crafting tequila, from cultivation to distillation.

Taste the Difference:  Become a tequila connoisseur!  A private guide will unveil the art of proper tasting and the unique flavors of artisanal, family-owned tequilas.

Unwind in Tequila Town: Immerse yourself in the charming village of Tequila, soaking up the local culture and Mexican spirit.

Private Experience: Enjoy personalized attention with a dedicated English-speaking guide and driver throughout the day. 

Tour guide in Guadalajara Diego H.

English, Spanish

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