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Seoul, South Korea, is a city that never stops surprising. Every corner offers something unexpected, from quiet hanok villages to energetic night markets filled with delicious street food. Explore the city in a way that feels personal with your private Seoul tour, uncovering famous landmarks and hidden spots that only locals know.

<h3>Must-see attractions</h3>
Seoul’s top landmarks aren’t just famous—they hold centuries of history and cultural significance. Here are some must-visit locations to include in your itinerary:

Gyeongbokgung Palace
The largest of Seoul’s Five Grand Palaces, this historic site was once the heart of the Joseon Dynasty. Watch the traditional Changing of the Guard ceremony and explore its ample grounds.

Bukchon Hanok Village
This well-preserved neighbourhood features traditional Korean houses known as hanok. The scenic streets offer a glimpse into the city’s past, with tea houses, cultural centres, and beautiful city views.

N Seoul Tower (Namsan Tower)
Get incredible panoramic views of the city.  Take the cable car or an energizing hike—the journey to the top is as rewarding as the view.
Changdeokgung Palace and Secret Garden

A UNESCO-listed site, this palace is known for its carefully designed garden, where nature and history unite in perfect harmony.

Dongdaemun Design Plaza (DDP)
 A hub for creativity, this notable landmark hosts exhibitions, fashion events, and cultural festivals, making it a great stop for art and design lovers.

<h3>Explore off the beaten path</h3>
Seoul has many quiet and unique places to visit away from the crowds. Here are a few worth adding to your itinerary:

Seochon Village
Close to Gyeongbokgung Palace, this neighbourhood is known for its independent shops, traditional restaurants, and peaceful alleys.

Ihwa Mural Village
Artists transformed this once-ordinary neighbourhood into a colourful outdoor gallery, with murals covering walls and staircases.

Oil Tank Culture Park
A former industrial site turned cultural space, this area now hosts exhibitions, outdoor concerts, and creative performances.

Eunpyeong Hanok Village
For a relaxed hanok village experience, visit this peaceful area with a beautiful mountain backdrop and far fewer visitors.

<h3> Practical travel tips for your Seoul tour</h3>
A little preparation can help make your trip more enjoyable. Here are some useful travel tips:
<b>Best times to visit: </b>Spring (April to May) and fall (September to November) bring mild weather and beautiful natural scenery.
<b>Local etiquette: </b>Take off your shoes when entering traditional houses or temples. Keep conversations quiet in cultural and religious sites.
<b>Getting around:</b> Seoul’s subway system is clean, safe, and the easiest way to travel between neighbourhoods.

<h3>Get a taste of Seoul</h3>
Seoul’s food is full of flavours and exciting dishes, and a food tour with a local guide is a great way to experience it. Some must-try foods include:
- Try classic dishes such as bibimbap, bulgogi, and spicy tteokbokki, which are staples of Korean cuisine.
- Visit Gwangjang Market to sample street food favourites like mandu (dumplings), bindaetteok (mung bean pancakes), and hotteok (sweet pancakes).
- Indulge in a traditional tea ceremony in Insadong to experience the quiet side of Korean culture.

<h3>Day trip ideas from Seoul</h3>
Venture beyond the city with these day trip ideas:

Nami Island
A peaceful retreat with beautiful tree-lined paths that change with the seasons. The island is famous for its connection to Korean dramas, making it a favourite for fans and nature lovers alike.

DMZ Tours
The Demilitarized Zone is one of the most unique places to visit near Seoul. Explore key sites like the Third Infiltration Tunnel, where you can move through a secret passageway dug by North Korea, and Dorasan Station, a railway station that symbolizes hopes for reunification.

Dora Observatory 
A place where visitors can look over the border into North Korea. Telescopes provide views of villages and landscapes on the other side, offering a rare look into this divided region.

Suwon and Hwaseong Fortress
Just 30 kilometres from Seoul, this UNESCO-listed fortress showcases impressive 18th-century architecture and military defences.

<h3>Experience Seoul your way</h3>
A private tour lets you experience Seoul as you like. Visit centuries-old palaces, browse energetic markets, or explore the city’s modern art scene—your guide can shape the tour to match your own unique interests. From grand palaces to vibrant street markets, let your guide bring the stories of this incredible city to life.


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