Beyond the Truffle

Welcome to Alba, the elegant capital of the Langhe and one of Italy's most fascinating hidden gems. Join me for a relaxing walk through its charming medieval streets, where every corner tells a story. We'll discover ancient towers, beautiful churches, elegant squares and hidden details that most visitors simply walk past. Along the way, I'll introduce you to the traditions that made Alba famous around the world, from the White Truffle to the Ferrero family and the birth of Nutella. You'll also learn about local history, the Roman origins of the city and the fascinating characters who shaped its identity. This tour is perfect for travellers who want to experience Alba through the eyes of a local guide, combining history, culture, curiosity and authentic atmosphere.

Our walk includes: • Piazza Risorgimento and the Cathedral of San Lorenzo • Palazzo Comunale and the Roman origins of Alba • The medieval towers and the story of the "City of One Hundred Towers" • Via Vittorio Emanuele, the elegant heart of the city • Piazza Pertinace and the Roman Forum • Church of San Domenico • Hidden courtyards and medieval streets • The story of the White Truffle and the International Truffle Fair • Ferrero, Nutella and the city's sweet heritage • Local food, wine and recommendations for the best places to eat, drink and shop The itinerary can be adapted to your interests and walking pace.